Holmby Hills, Bel Air and Beverly Hills form the "Platinum Triangle" of Los Angeles. Holmby Hills is bordered by the city of Beverly Hills on the east, Wilshire Boulevard on the south, Westwood on the west and Bel Air on the north.
The neighborhood was developed in the early twentieth century by Arthur Letts Sr and the Janss Investment Company, who developed the rest of Westwood as well as other Los Angeles neighborhoods. In 1919, Letts had purchased 3296 acres of what was Wolfskill Ranch and set aside 400 acres for an estate section that would become Holmby Hills, an area whose name he took from his family home in England and had already used in naming his grand Hollywood estate Holmby House. Letts kept a stake in the land but let the Janss family oversee development, a task they carried on after Letts died in 1923. The Janss Investment Company tried to set themselves apart from their competition with subtle comparisons like touting Holmby Hills sites as offering elevated views "without steep grades" and by practicing discretion, with press releases rarely naming anyone who bought a lot.
With the expansion of Sunset Boulevard, Holmby Hills was split into northern and southern sections, each lying within a different community plan area designated by the City of Los Angeles. The portion south of Sunset Boulevard is the area north of Wilshire Boulevard and east of both Beverly Glen Boulevard and Comstock Avenue, and west of the Los Angeles Country Club; it is located within the Westwood Community Plan Area. The portion north of Sunset is the area east of Beverly Glen Boulevard and west of the city limits of Beverly Hills, with Greendale Drive and Brooklawn Drive as its northernmost streets; it is located within the Bel Air–Beverly Crest Community Plan Area, though it is historically distinct from the neighborhoods of both Bel Air and Beverly Crest.
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